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BlueStar's diverse portfolio offers unparalleled access to premium products and services that drive business growth and success. From state-of-the-art hardware to advanced software solutions, our portfolio is designed to empower businesses with the tools they need to thrive in today's competitive landscape.

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BlueStar

New Hire Spotlight: Alessandro Battaglia, Country Manager - Italy

We’re thrilled to welcome Alessandro Battaglia as the new Country Manager for BlueStar Italy. With over three decades of experience in the AIDC...

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BlueStar EMEA Sales Kickoff in Malta

Every great year begins with a great plan, and at this year’s BlueStar EMEA Sales Kickoff in Malta, that plan took shape through dynamic discussions,...

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BlueStar Shines in Bologna: A Gathering to Remember

The heart of Bologna pulsed with excitement on January 30, 2025, as BlueStar hosted an unforgettable event at the elegant NH Bologna De La Gare. Just...

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Recapping NRF 2025: Imagining the Future of Retail

Last week, the retail world gathered in New York City for NRF 2025, welcoming over 40,000 professionals from around the globe to explore the...

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