BlueStar Shines in Bologna: A Gathering to Remember

The heart of Bologna pulsed with excitement on January 30, 2025, as BlueStar hosted an unforgettable event at the elegant NH Bologna De La Gare. Just a stone’s throw from the central station, the venue was buzzing with energy as we welcomed a room full of customers—among them, the esteemed “GOTA” of the Italian partner community.

From the moment the doors opened at 11:00 AM for a welcoming coffee, the anticipation was palpable. Conversations sparked, connections were reignited, and the day’s agenda promised insights, innovation, and opportunities.

Setting the Stage for BlueStar Italia 2.0

As the clock struck noon, it was time to take the stage. We proudly introduced the new and improved BlueStar Italia 2.0, sharing our vision for the future and the exclusive advantages of partnering with us. From our comprehensive portfolio to the unique benefits of working with BlueStar, every detail was designed to highlight how we can help our partners thrive.

Special focus was placed on some of our most exciting brands—LANDI, OONA, HIKROBOT, and ELO—demonstrating their strengths and potential in the market. The audience was highly engaged, eager to explore new ways to leverage these solutions for success.

BlueStore Dynamic Platform

A major highlight of the event was the introduction of BlueStore—our dynamic platform designed to simplify and optimize the way our partners do business. 

The engagement from the audience was exceptional. Questions flowed, ideas were exchanged, and discussions extended beyond the presentation itself, continuing throughout the networking lunch and even after the event concluded at 2:00 PM. It was clear—this wasn’t just a meeting; it was the beginning of stronger, more effective collaborations.

Strengthening Bonds, Building the Future

What made this event truly special was the human connection. Attendees interacted with our entire team before, during, and after the sessions, fostering deeper relationships and unlocking new opportunities for partnership. The enthusiasm in the room confirmed what we already knew—when you bring together passionate professionals with a shared goal, great things happen.

As we wrap up this incredible experience, we extend our deepest gratitude to everyone who attended and contributed to its success. Your support, engagement, and enthusiasm drive us to keep innovating and improving. If you missed this event, don’t worry—there are more exciting opportunities ahead!

Until next time, Bologna. Grazie mille!