Staying relevant in the retail industry October 23th, 2019

Staying relevant in the retail industry

Retailers must continuously adapt to shoppers needs and desires to stay relevant within the industry. Associates have to acquire new skill sets. Technology must contain in-store and supply chain updates to keep customers interested. You need to be the hero everyone needs, and work with your retail-faced end users to ensure they boost their intelligence and evolve as time goes on. Read below ways in which you can ensure efficiency within the retail industry! 

All about line busting 

The average customer won't wait more than 10 minutes to pay for items. With long waiting times, this will negatively impact customer satisfaction. You can accomplish this by using line busting. Line busting is the breakdown of a retail line, through alternative methods and mobile accessories. Retailers can meet their customers' expectations of a frictionless in-store checkout experience in the long run. Utilizing mPOS devices to break down line queues is also a successful tactic and can improve operational efficiency. Line busting can place specific responsibilities on extra cashiers to help segment up the work and break down the queue. 

Make e-commerce a positive 

Many brick-and-mortar stores find that online shopping has decreased sales in stores. But why not make it work for you? Allowing customers to view products online in the comfort of their own home and order them. This will increase sales, as studies have shown that customers who order online will end up purchasing more, once they get to the store to pick up their order. With the right ordering software, consumers can complete purchases from anywhere.  

Automation is critical for inventory control 

A customer expects you to be able to tell them if you have the product in stock or on order. They do not want to wait while you search through the storeroom or while contacting the warehouse. Having an electronic system for your inventory can improve the average time you need to search for a customer.  

Are you looking to improve your retail environment, giving shoppers the best experience? 

NCR understands the daily challenges retailers face and recognize the importance of checkout in the overall shopping experience. It is also the final impression your customer has of your store- and ultimately of your brand. Are looking to provide the perfect experience for your customers? Contact your BlueStar representative for more information on NCR products. 


Samantha is BlueStar's Digital Media Specialist, and the primary contributing writer for VartechNation. Previously, she has worked as a Public Relations Associate and a Social Media Manager.