Maximize speed and optimize transaction handling during checkout October 18th, 2018

Maximize speed and optimize transaction handling during checkout

The challenge grocery stores are facing today is to maximize profitability while keeping customer satisfaction high.

When shoppers are done shopping at the grocery store and ready to check out, the last thing they want is a long waiting time in the queue at the till. In order to meet the high expectations of today’s customers, you need to keep checkout lines moving with the most efficient and customer-focused handling of every transaction.

Cashiers need to be able to instantly capture barcodes, even damaged or dirty ones. They need to quickly weigh produce without wasting precious time with repositioning it on the scales several times to ensure accurate determination of weight and price.

Moreover, they need to be able to handle scanning of mobile coupons or loyalty cards, processing of utility bills or recording of items that are not listed – and sometimes all at once.

Therefore, the latest developments in scanning, checkout and POS solutions are pursuing only one goal: To make the cashiers’ work easier while improving customer experience.

Zebra’s MP7000 Scanner Scale solution is loaded with features that take scanning performance and the customers’ checkout experience to the next level, enabling faster-than-ever checkout in both cashier-manned and self-checkout lanes: You get maximum POS throughput even at your highest-volume POS lanes. Thanks to the large scanning volume, the articles can be quickly moved by; all electronic or printed barcodes are usually recorded without errors. Without disrupting the checkout workflows, customers can simultaneously scan mobile coupons, loyalty cards and carry-along items on the optional side scanner.

Digimarc barcodes applied to items can be scanned from any angle, thereby speeding up checkout processes and shortening queues. The integrated camera system can reliably capture images of checks, receipts, invoices from utility companies or items not in the system.

In the retail sector, BlueStar collaborates with highly experienced vendors that have built up very profound expertise in trade together with application developers, system integrators and resellers, are familiar with the market requirements of tomorrow, and cover the requirements in this fast-moving market segment.


Samantha is BlueStar's Digital Media Specialist, and the primary contributing writer for VartechNation. Previously, she has worked as a Public Relations Associate and a Social Media Manager.