Ensuring payment security for mobile devices March 26th, 2020
Millennials and members of Generation Z aren't strangers to the ways of mobile payments processed on their smartphones and mobile devices. Whether by a digital wallet or a brand's loyalty program/consumer-facing app, 42.2% of people prefer to make their payments via a mobile device.
With the general public operating so comfortably on their mobile devices, are they really setting themselves up for success when it comes to the sense of securely completing transactions? Breached data can come in many forms, especially through mobile platforms. Mobile data breaches happen more often than you'd think and unknown to many, which is why it's so scary. That being said, there are some things to do that can secure mobile payments.
One, Two-Step Authentication
Two-Step Authentication or 2FA is a viable option for securing online payments. 2FA is a confirmation method that requires customers to provide an additional piece of data to confirm their identity, because that payment goes through. 2FA can look like the following:
Receiving a phone call to confirm the transaction
Receiving a text message with a code to proceed with the transaction
Providing a biometric identifier (fingerprint, voice/facial recognition)
This is the most common way of ensuring that the transaction has been completed through a mobile device.
Securing the HTTPS
https:/// is what you'll see typically at the beginning of all web addresses, which ensures a secure connection, while you're surfing the net. But how is it securing your activities?
Taking out the Middleman– all the data that's shared between your mobile device and your server will stay private, so no uninvited guests can peer into what you're doing.
Better Encryption– HTTPS uses Transport Layer Security, which is a cryptographic protocol that provides a better sense of communication security than its predecessor SSL, which is found in HTTP.
Supporting Customer Confidence – Not all sites are sound and secure, so it's wise to do a little research before ordering all of the 'Live, Laugh, Love & Poodles' t-shirts for all of your closest friends. HTTPS is no longer an option for site-owners, but a mandate from Google, where this issue impacts their traffic and conversions as well.
So, what does this all mean?
Yes, mobile payments can be a quick and straightforward solution to all of your problems. However, there are some roadblocks that you'll want to look out for in the meantime. Ensuring that the site you're shopping from is secure by confirming that the web address reads right is a start, but securely instilling consumer confidence is where it all lies.If you are interested in finding out more, contact your BlueStar representative.
Samantha is BlueStar's Digital Media Specialist, and the primary contributing writer for VartechNation.
Previously, she has worked as a Public Relations Associate and a Social Media Manager.