Bluestar Industry News

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Elevate your shopping experience

March 18th, 2020

In this modern age of brick & mortar retail, shoppers are interested in quickly moving through the aisles, leveraging their smart phones and mobile devices to get the task done. This expectation is pressuring retailers to provide the perfect shopping experience for their customers. From stand-alone checkout experiences, efficient barcode scanners, and digital coupons, the need for an enhanced shopping experience isn’t far from achievable. The goal is to eliminate any and all disruptions from the old fleet of checkout counters and hardware by replacing those stands with more ergonomic setups to promote a better sense of focused productivity.

Retailers will need to deploy technology seamlessly and quickly to support the need for servicing retail customers at the highest level. It has been found that improved scanning accuracy at checkout has brought prompt productivity results and the need for rescanning has been cut by up to 95%. Grocers are finding themselves vastly impressed with the state of the checkout-flow as well.

In order for stores to be up to date and offer the most seamless checkout process, they need Datalogic’s Gryphon 4500 Series of Scanners, which has helped grocers and retailers alike to raise their customers’ shopping experience to a new level, while also improving over customer service satisfaction, and the maximized POS productivity levels. The Datalogic Gryphon GD4590-BK-B Hand-Held Scanners offer a warm-white illumination made perfect for aiming accuracy and ease of use. The 1 Megapixel imager reads 1D and 2D codes, to perform image capture and support any range of mobile coupons. Its ergonomic-supported design makes it simple for long shifts, both day and night.

If you’re interested in learning more about Datalogic’s Series of Scanning Solutions, contact your BlueStar representative today!

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